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Market Penetration

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Marketing 

Crossing the Chasm in the Technology Adoption Life Cycle

March 15, 2020April 12, 2020 Administrator 0 Comments Conservatives, Crossing the Chasm, Diffusion of Innovations, Early Adopters, Early Majority, Innovators, Laggards, Late Majority, Market Penetration, Market Segmentation, Marketing, Pragmatists, Rogers, Skeptics, Tech Enthusiasts, Technology Adoption Life Cycle, Visionaries

Innovators, Early Adopters, Early Majority, Late Majority and Laggards: These are the 5 groups that consumers can generally be divided

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Business Growth
Business Growth 

Ansoff Matrix: How to Grow Your Business?

March 9, 2017March 21, 2021 Administrator 0 Comments Ansoff Matrix, Business Growth, Concentric Diversification, Conglomerate Diversification, Diversification, Growth, Market Development, Market Penetration, Product Development, Vertical Diversification, Vertical Integration

Growing a business is the process of improving some measure of a comany’s success. A business can grow in terms of

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Business Growth
Business Growth Top Rated 

Internal and External Growth Strategies

January 19, 2017April 25, 2018 Administrator 0 Comments Acquisition, Alliance, Ansoff Matrix, Diversification, External Growth, Greenfield, Growth, Internal Growth, Joint Venture, M&A, Market Development, Market Penetration, Merger, Product Development, Strategic Alliance

Growing a business is the process of of improving some measure of a comany’s success. A business can grow in terms of

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Recent Posts

  • Porter’s Generic Strategies: Differentiation, Cost Leadership and Focus
  • GE McKinsey Matrix: A Multifactorial Portfolio Analysis in Corporate Strategy
  • Product Life Cycle: The Introduction, Growth, Maturity and Decline of a Product Category
  • Three Levels of Strategy: Corporate Strategy, Business Strategy and Functional Strategy
  • Fiedler’s Contingency Model of Leadership: Matching the Leader to the Situation
  • Hersey and Blanchard Situational Leadership Model: Adapting the Leadership Style to the Follower

Top Frameworks

  • Ansoff Matrix: How to Grow Your Business?
  • Porter’s Five Forces
  • Scanning the Environment: PESTEL Analysis
  • BCG Matrix: Portfolio Analysis in Corporate Strategy
  • SWOT Analysis: Bringing Internal and External Factors Together
  • VRIO: From Firm Resources to Competitive Advantage
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