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Strategic Management 

BCG Matrix: Portfolio Analysis in Corporate Strategy

November 30, 2017June 17, 2018 Administrator 0 Comments BCG Matrix, Cash Cows, Corporate Strategy, Dogs, Market Growth Rate, Portfolio, Portfolio Analysis, Question Marks, Relative Market Share, Stars, Strategic Management, Strategy

The BCG Matrix (also known as the Boston Consulting Group analysis, the Growth-Share matrix, the Boston Box or Product Portfolio

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