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BCG Matrix: Portfolio Analysis in Corporate Strategy

November 30, 2017July 12, 2020 Administrator 4 Comments BCG Matrix, Cash Cows, Corporate Strategy, Dogs, Market Growth Rate, Portfolio, Portfolio Analysis, Question Marks, Relative Market Share, Stars, Strategic Management, Strategy

BCG Matrix (also known as the Boston Consulting Group analysis, the Growth-Share matrix, the Boston Box or Product Portfolio matrix)

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