Skip to content

B2U – Business-to-you.com

THE place that brings real life business, management and strategy to you

About
Articles
Strategy
Business Growth
Management
Case Interview
Frameworks
Business Dictionary

Portfolio

Strategic Management Top Rated

BCG Matrix: Portfolio Analysis in Corporate Strategy

November 30, 2017July 12, 2020 Administrator 4 Comments BCG Matrix, Cash Cows, Corporate Strategy, Dogs, Market Growth Rate, Portfolio, Portfolio Analysis, Question Marks, Relative Market Share, Stars, Strategic Management, Strategy

BCG Matrix (also known as the Boston Consulting Group analysis, the Growth-Share matrix, the Boston Box or Product Portfolio matrix)

Recent Posts

Three Levels of Strategy: Corporate Strategy, Business Strategy and Functional Strategy
Fiedler’s Contingency Model of Leadership: Matching the Leader to the Situation
Hersey and Blanchard Situational Leadership Model: Adapting the Leadership Style to the Follower
Blake and Mouton Managerial Grid: A Behavioural Approach towards Management and Leadership
Crossing the Chasm in the Technology Adoption Life Cycle
Blue Ocean Strategy: How to Make the Competition Irrelevant

Top Frameworks

Ansoff Matrix: How to Grow Your Business?
Porter’s Five Forces
Scanning the Environment: PESTEL Analysis
BCG Matrix: Portfolio Analysis in Corporate Strategy
SWOT Analysis: Bringing Internal and External Factors Together
VRIO: From Firm Resources to Competitive Advantage

Copyright © 2020 B2U – Business-to-you.com. All rights reserved.
Theme: ColorMag by ThemeGrill. Powered by WordPress.