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Chan Kim and Renée Mauborgne

Blue Ocean Strategy and Red Oceans

Strategic Planning

January 12, 2020 Lars de Bruin

Blue Ocean Strategy: How to Make the Competition Irrelevant

Much literature on strategy is centered around competition and addresses questions such as: How do we beat the competition? How

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Recent Posts

Porter’s Generic Strategies: Differentiation, Cost Leadership and Focus
GE McKinsey Matrix: A Multifactorial Portfolio Analysis in Corporate Strategy
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Three Levels of Strategy: Corporate Strategy, Business Strategy and Functional Strategy
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