GE McKinsey Matrix: A Multifactorial Portfolio Analysis in Corporate Strategy
The GE-McKinsey Matrix (a.k.a. GE Matrix, General Electric Matrix, Nine-box matrix) is just like the BCG Matrix a portfolio analysis
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Industry Analysis
Porter’s Diamond Model: Why Some Nations Are Competitive And Others Are Not
Michael Porter’s Diamond Model (also known as the Theory of National Competitive Advantage of Industries) is a diamond-shaped framework that
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Value Net Model: Coopetition instead of Competition
In their book ‘Co-Opetition: A Revolution Mindset that Combines Competition and Cooperation‘, Adam M. Brandenburger and Barry J. Nalebuff discuss
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How to Solve a Market Entry Case Interview
Market Entry cases often involve strategic questions such as: ‘Your client Company Z is currently manufacturing and selling coffee machines.
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Porter’s Five Forces
Porter’s Five Forces analysis is a framework that helps analyzing the level of competition within a certain industry. It is especially
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